Senior Graphic Designer
Hi, I’m a Senior Designer with 16 years of experience making brands unforgettable. I create polished, cohesive visuals that scale from shelf-ready products to massive convention footprints. I specialize in bridging the gap between a digital concept and a finished product to ensure your brand stays consistent at every touchpoint.
Services
I specialize in work that lives in the real world. Whether it is creating a cohesive brand identity or managing high-volume print and packaging production, I deliver the technical precision and creative vision required to make every physical and digital touchpoint feel intentional.
Packaging Design
Packaging is more than a box or a label. I design packaging that catches attention on shelves and online, telling your product’s story in every detail. From initial concept to final production, I ensure your packaging feels like a premium experience that builds brand loyalty from the first glance.
Print Design
Print provides a tactile connection to your brand that digital can’t match. My work ranges from high-impact trade show graphics and environmental signage down to the fine details of brochures and business cards. I ensure every printed piece feels like a natural, high-quality extension of your visual identity.
Brand Identity and Logo Design
A strong brand is more than a logo. I build visual identities with cohesive color palettes, typography, and styles, paired with a logo that is versatile and unmistakably yours. The result is a brand system that feels authentic, stands out, and scales seamlessly from digital screens to physical hardware.
Merch Design
Merch brings brands into everyday life. I design apparel, accessories, and specialty items that feel thoughtful, recognizable, and made to connect with real audiences. Whether it’s promotional gear or retail-ready products, I focus on creating items that people actually want to wear and use.
Digital Design
From social posts and web graphics to high-impact campaigns and presentations. I create digital visuals that are on-brand, scroll-stopping, and optimized for every platform. I ensure your brand stays consistent across the digital landscape, keeping your message impossible to ignore.
Photo Editing
Expert photo editing and color correction are essential for a polished brand. I handle the technical details of product photography, from complex compositing and background removal to ensuring visual consistency across digital and physical platforms.
Core Competencies
Print & Production: Expert in managing high-volume consumer goods, from dieline construction (templates) to final production. This includes mastering layout and composition while ensuring color accuracy for consistent brand results across digital and physical environments.
Scalable Design Systems: Engineering master templates and design frameworks that empower other designers to efficiently add artwork and update assets while maintaining strict brand integrity.
Collateral & Editorial Design: Extensive experience designing marketing materials such as brochures and inserts. Focused on typography and visual hierarchy to measurably improve brand readability and user engagement.
Brand Evolution & Continuity: Skilled at modernizing visual identities while increasing brand cohesion across every consumer touchpoint.
Digital Asset Management: Organizing complex file ecosystems on cloud platforms to sustain team access and version control.
Environmental Design: Designing at scale for the real world, including national convention graphics and billboards that successfully bring digital brands into physical spaces.
Digital Design & Social Assets: Designing high-impact digital assets including social media graphics, web banners, and promotional content that drive user engagement and reinforce brand identity across online platforms.