To move the brand beyond “promotional t-shirts” and into the streetwear category. This required designing graphics that didn’t just feature a logo, but felt like wearable art that fans would choose over high-street fashion brands.

I designed a variety of merch design assets for Gamer Supps, engineering a cohesive apparel framework that adapted high-detail Waifu Cup artwork for diverse garment constructions. This involved developing specific graphic treatments for matching hoodies and sweatpants sets, custom shirts, and shorts. I utilized a wide range of production techniques, including screen printing and embroidery for apparel pieces and precision sublimation for technical gaming sleeves, to ensure the art maintained its integrity across every fabric type.

• Diversification: Transitioned the brand from a supplement-only company into a legitimate lifestyle apparel player.
• Production: Successfully delivered print-ready assets and technical specifications for multiple apparel drops.